Rolling out PLAY NYC, hands-free play for the street.

Jul 15, 2020

Since the day we suspended our public programs in March, we’ve been working behind the scenes on how to return to the street and help New York’s public spaces bounce back. The time has come to get back out there.

Yesterday, we partnered with Red Hook Initiative to help the community activate a new Open Street that provides open space for residents re-emerging from lockdown. We deployed a prototype of a newly designed, no-touch obstacle course which is part of PLAY NYC, our new program to support safe, hands-free play for children on the streets. To arrive here, for the past four months, we’ve worked with the talented partners listed below to create a kit that we will deploy and share with our community partners. And next week, we’ll begin a four week sprint that brings PLAY NYC to public spaces near NYCHA public housing, offering a pop-up environment to encourage safe play and learning for kids and families. Thanks to SPIN for support of the development of our PLAY NYC program, and the Laura B. Vogler Foundation and Mayor’s Action Plan for Neighborhood Safety for support of its implementation this summer in the hardest-hit neighborhoods.

And thank you to the residents of Red Hook who tested our kit and offered advice for refining the design. In the weeks ahead, we’ll announce several new collaborations that build on this day. Stay tuned, and see you on the street.

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PLAY NYC Design Partner:

Hannah Berkin-Harper

PLAY NYC Fabrication Partner:

Bancroft Design

PLAY NYC Founding Sponsors:

Lead Sponsor 2020

NYC COVID-19 Response and Impact Fund at The New York Community Trust

Sponsor PLAY NYC in new neighborhoods!

More posts about PLAY NYC:

Street Lab in Times Square with NYC DOT

Street Lab in Times Square with NYC DOT

Yesterday we landed in Times Square with our PLAY and READ programs to help announce 2022 Car-Free Earth Day (April 23) in partnership with NYC Dept. of Transportation.

We’ll be expanding our longtime partnership with NYC DOT in 2022—stay tuned!

read more